Epoptique.ma

Local SEO Domination

Captured local market share by ranking 54 keywords in the Top 3 positions via aggressive Local SEO.

Top 3 Rankings

Keywords ranking in positions #1-3 (up from 6).

Traffic

Year-over-year growth in local organic visits.

Leads

High

Consistent stream of appointment bookings via website.

The Challenge

A local business with zero digital footprint was invisible to nearby customers searching for optical services.

The Solution

Launched a targeted Local SEO campaign focusing on Google Business Profile optimization.

Executed a PR Backlink strategy to build local domain authority.

Created location-specific content pages to capture 'near me' search intent.

Visibilité Google Business Profile : 285k vues du profil et 152k recherches pour Epoptique Casablanca.

Les interactions Google Business Profile atteignent 10 324, preuve de performance SEO local pour Epoptique.

Les demandes d'itinéraire atteignent 2 371 grâce à la visibilité locale du profil Google Business.

Les appels depuis Google Business Profile atteignent 6 627 sur la période mesurée.

Profil d'avis Google d'Epoptique affichant une note de 4,9 étoiles avec 486 avis — Signal de confiance locale : Epoptique affiche une note de 4,9 avec 486 avis Google.

Tech Stack

WordPress

RankMath

Google Maps API

Ahrefs

Role

SEO Specialist

Jan 2022 - Present

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