Epoptique.ma
Local SEO Domination
Captured local market share by ranking 54 keywords in the Top 3 positions via aggressive Local SEO.
Top 3 Rankings
Keywords ranking in positions #1-3 (up from 6).
Traffic
Year-over-year growth in local organic visits.
Leads
High
Consistent stream of appointment bookings via website.
The Challenge
A local business with zero digital footprint was invisible to nearby customers searching for optical services.
The Solution
Launched a targeted Local SEO campaign focusing on Google Business Profile optimization.
Executed a PR Backlink strategy to build local domain authority.
Created location-specific content pages to capture 'near me' search intent.
Tech Stack
WordPress
RankMath
Google Maps API
Ahrefs
Role
SEO Specialist
Jan 2022 - Present
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